Created by Chris McNeeny and Ken Oboh, Gold Digger is a piece of software that analyses fan pages on Facebook to provide information on the viability of marketing to them.
What is the product?
Gold Digger is designed to provide users with additional insight into Facebook fan pages before launching an advertising campaign. By providing you with multiple metrics which tell you things like how many users share content, how frequently and even how they share (likes etc.). By using this information you can extract the best possible value out of your advertising campaign and draw on what Chris McNeeny and Ken Oboh refer to as Ultra Targeted Traffic. Gold Digger further helps you by allowing you to search fan pages to see how many users are using your key word as well. This means that the audience is (theoretically) already invested in the product that you are selling. As well as the core product you also receive training videos and an instructional manual in PDF form. Read more
